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Erica Lay

Writer. Thinker. Creator.

As a versatile Writer & Creator, I'm passionate about helping others achieve their goals. Whether you need help crafting a powerful CV or preparing for an interview, I am here to offer guidance and support. My experience in superyacht journalism has given me a unique perspective that I bring to all of my work. With over 15 years experience as an international superyacht crew agent, I pride myself on my ability to connect with people and truly understand their needs, allowing me to create content that speaks directly to their goals and aspirations.

My Services

Beach

1

Interview Coaching

Don't let nerves or lack of confidence hold you back from landing your dream job. My Interview Coaching service provides personalized support and guidance to help you tackle any interview with ease, whether you're the interviewee or the interviewer. With various packages available and continued personal attention and support, I can help you succeed in even the most challenging interview situations.

2

CV Services

My priority is to provide CVs which are not only professional and tailored to your career goals, but also easy for you to edit in the future. I will work closely with you to create a customized CV that highlights your skills, experience, and achievements in the most effective way possible. My goal is to make sure you stand out from other candidates and are fully prepared to succeed in your job search.

3

Writing

From mental health to controversial topics, my Journalism and copywriting services provide a fresh take on current events, especially in the superyacht industry. An experienced writer, I'm passionate about my craft and committed to delivering accurate, insightful content. Whether you need an article written, a press release drafted, website/social media content, or copywriting services, I've got you covered.

Coffee and Magazines

Recently Published

I have covered everything from breaking news stories to in-depth features, more recently I've been focusing on mental health on board yachts. It’s a satisfying feeling to put my personal experiences, audience understanding, and professional knowledge to good use on every project I’m involved with.

Check out a sampling of my recently published work below.

Toxic Container

Onboard Autumn 2023

Everyone has a bad day, a bad week, a bad boss trip or a bad charter. That’s the nature of the yachting industry (and life in general has its ups, downs and twists and turns), but when the red flags keep on piling up and getting worse it might be time to acknowledge the fact you’re probably in a toxic work environment. If these issues are left unchecked then the crew is heading for serious trouble, but all is not lost! Toxic traits can be addressed, and can be fixed. Well. Sometimes…

All Hands In

Onboard Summer 2023

Over in the corporate world, it’s been widely accepted that companies need to embrace diversity in their workforce in order to succeed. Diversity is becoming ingrained in our business culture as a way to increase productivity and actually achieve success. So, if diversity is “a thing” out there, why are owners, management companies and captains not bringing this ethos across into the yachting industry?

Taking photos of sunsets is always a gam

Onboard Autumn 2022

We’re all feeling it, and we’re all seeing it. There are not enough crew to fill all the positions right now. Why? Where have they all gone?

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A Bit About Me

I’ve been a freelance writer since 2008. I love engaging with the projects I work on, diving headfirst into the research, investigation, and production of the stories I feel are newsworthy. I am a curious and proactive journalist, interested in the latest digital media trends and passionate about the future of online storytelling. Drawing on life experiences around the world, my writing passions focus on yachting, food, travel, and sometimes, just my personal musings on the world. Following several years of advising and helping crew I recently took the next steps in expanding my businesses. Combining my love for yachting and writing, I launched my bespoke professional CV services, and using my qualifications and years of experience, my interview coaching services. 

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